Friday, December 11, 2009

Has Global Sourcing Returned to the Heartland?


Before call centers started to sprout in India and the Philippines, many companies set up moderately massive centers in the US, usually in lightly populated places such as South Dakota and Maine.

This trend actually followed a long-term charactertistic of the publishing and direct-marketing industries, which often set up in The Heartland, due to moderate wage levels and zoned postage rates that encouraged a location from the middle of the country.

Remember all those magazine subscription cards in the old days that went to Mt. Morris, Illinois and Clinton, Iowa?

The American Heartland has been under duress for three decades now. The cold weather and a certain lack of flexibility in business thinking catalyzed a brain drain to the warmer climes of the South and the innovation of Silicon Valley and other places "Out West."

But now, with near-ubiquitous broadband Web access and mass proliferation of cellphones and other wireless devices, prosperity seems to be returning to some regions.

I don't believe for a moment that President Obama can do a thing to bring all those great industrial jobs back to Ohio and Michigan, as he alleged during his campaign. Hey, maybe he's just a politician trying to win votes, I don't know.

But something more special than that seems to be going on. A recent study about emerging rural prosperity, being touted by the rurally-located University of Illinois.

I'm looking into seeing how much of that is attributable to the global sourcing phenomenon. The news I read about this report emphasizes civic awareness, the role of small colleges, and something that had a disturbing whiff to me of race-based politics.

But I'll wait until I read the entire report, and the reports behind that report.

I do think global sourcing is about to make an impact in The Heartland. To me, the key sentence I took from an overview of the report is, "geographical factors like climate, topography, distances to cities and airports, and interstate highways are unimportant in distinguishing prosperous counties from others."

There was a time when it didn't matter that it's cold in the Midwest six months of the year. Then there was a time when it did matter. Now, it appears that it doesn't matter again.

In my opinion, global sourcing is not just about India and China anymore. It's about Southeast Asia, too...and it may be about the USA as well!

Jonathan Rosenberg, Global Sourcing Pioneer

During my recent stay in the Philippines, I had the opportunity to meet many fascinating people at a government-sponsored event known as Convergence 2009.

One of these was Jonathan Rosenberg, who co-founded the first Philippine call-center in 1999. Now, 10 years after, he's one of the venerable players in an industry that is delivering more than $2 billion in annual revenue and provides 160,000 jobs in a country that really...needs...jobs.

You can find the interview at the NOW Magazine syndication site.

I'm staying away from the dread term "outsourcing," because I don't believe it accurately defines what is going on in the global economy today. To me, the idea of "global sourcing" is much more accurate.

Most products today are sourced from dozens, if not hundreds, of vendors from all corners of the world. Services are also provided from innumerable pinpoints on the globe.

Sunday, November 15, 2009

This Economics is Tricky Stuff

The Obama Administration has decided that Asia matters. Driven primarily by the specter of emerging Chinese economic might, the President is nonetheless embracing the region as a whole.

Set aside his glib use of his childhood years in Indonesia as making him the "first pacific President." Obama appears to be sincere in paying as much attention to Asia as to Europe.

His "differences" with several Asian nations over human rights--ranging from mild rebukes to China, strong advice to Myanmar, and crisis management with North Korea--tend to obscure the reality that the real debate is about economics.

And it is with economics that former law professor Obama may receive a schooling. Unlike political diplomacy, which is often a zero-sum game, economic diplomacy is far more nuanced and unpredictable. Push a button here, pull a lever there, and a whole new unforseen picture may be created.

The top item on this agenda is the continued undervaluing of China's currency, which has allowed the country to generate enormous sales of everyting from party favors to laptop computers at great prices to consumers in the US and throughout the world.

Stop pegging the currency to the dollar, let it float, the argument goes, then US producers will have a more level playing field, and all those great jobs will return to Ohio and Michigan, as Obama promised they would during his campaign.

One of the big problems is that a stronger Chinese currency will reduce the value of the hundreds of billions of dollars of US debt that China has steadily acquired in recent years.

A strong Chinese currency won't necessarily cause a proportionate fall in the dollar, but it should weaken it. This would be a disaster from where I often sit in the Philippines, a country that generates about 13% of its economy from millions of overseas workers, about half of them in the US.

A recent dollar drop-off dropped the exchange rate here from around 48 to around 46 to the dollar, something that immediately cut the inflow of remittances from the US by about $1 million per day.

It's generally agreed that in the long term the country needs to develop more of its own good jobs and get off of the addiction to foreign remittances. Of course, it's also often argued that the US should get off its addiction to foreign oil. Which will happen first?

Who cares about the Philippines, anyway? The Obama administration says it does, and a recent friendly visit by Hillary Clinton underscored that point.

There has been enough economic success in recent years to take Thailand and Malaysia to classify them as newly-industrialized rather than developing; to launch Indonesia into the G20 and give it a major regional spokesperson role; to pronounce Vietnam as the new It Girl; and to bring ubiquitous megamalls and world-beating communications to the Philippines.

But when elephants battle, the grass suffers. And there are 600 million people in the grass in Southeast Asia. All of the progress cited above could be crushed quickly.

Obama demagogued the globalization issue during his campaign, using Bill Clinton's NAFTA legacy as a weapon against Hillary during the primaries, and excoriating those American businesses who dared to outsource. He seems to believe in tactical trade barriers, reminiscent of 70s-era anti-dumping allegations against Japan.

And now he his saying that Americans need to "save more and spend less" so that the economy doesn't go into freefall again as it did in September 2008 (ensuring his election in the process).

He will find that what gets people to cheer on the stump in Youngstown won't pass muster in Singapore this week, as he engages 54% of the world economy at a US President's first visit to an APEC meeting.

More important, he will find that the unthinking, blind cruelty of the world economy will make a mockery of his best-played talking points.

If Americans truly started to spend less just because they think they should, why yes, that would reduce the trade deficit with China. It would also be the absolute best way to plung the world back into deep recession.

If China sudddenly lets its currency float, watch what will happen to the value of its US investments. This move may actually crush the dollar.

If the dollar gets crushed, no one in the Philippines will be happy. What the country always seeks is a stable dollar, not a particularly weak or strong one.

If all of those outsourced jobs were suddenly transported to the US, and employers forced to retain them, then either the cost of innumerable products would go through the roof, or corporate profits would drop through the floor. Not going to happen, the notion is ridiculous even as a thought exercise.

President Obama has not yet called me to ask my opinion, but when he does, I would tell him to listen more and talk less while in Asia. Not only will the locals appreciate this, he will learn about how the world really works today.

The President seems to be a highly intelligent, thoughtful person. Should he learn from Asia, rather than try to dictate to it, he'll figure out how to make America stronger. Hint: encourage education and entrepreneurship...and no more memories of lost times.

Saturday, October 31, 2009

Cloud Computing Expo Billows in Santa Clara

I'll be reporting on www.cloudcomputingexpo.com next week, even though I'm 7,500 miles away from its Santa Clara location. It starts Monday morning, and features keynotes from Yahoo, Oracle, and Unisys.

I'll be watching it live on www.sys-con.tv, between the hours of 1am and 9am local time here in Asia. No problem, I got up in the middle of the night to watch the US get beat in World Cup soccer back in 2002, I can certainly be up for this.

A recent Cloud Computing conference run by the same folks featured a discussion of the Cloud Computing Manifesto and the defense of it by IBM's Kristof Kloeckner. We'll see what sort of sparks will fly this time.

Sunday, October 25, 2009

Uncle Sam Still Matters

I've been promising myself to write about the G20 meeting in Pittsburgh, for which I had a press credential, but which has now been in the rear-view mirror for a month. My idea had been to talk about Indonesia and its plans to press the case for Southeast Asia, now that this country of more than 200 million people had a seat at the adult's table.

But then the real adults took over, as the US and China became the centerpiece of the event. President Obama attended, and met with Hu Jintao. Mega-concerns over North Korea, the strength of the dollar, and the overall relationship between the two countries.

But, in the end, the G20 emerged as a replacement for the G8 as the primary forum for economic talks among nations. So the Indonesians were able to get what they wanted.

Now, as we near the end of October, Southeast Asia is again pushing its agenda, at an ASEAN meeting in Thailand. This meeting had been postponed a couple of times because of political unrest there--in essence, there are two points of view among the populace that appear irreconcilable at the moment--but is now going on at a beach resort.

ASEAN is a venerable institution, but one that does not have the truly big players as members. So, these players were invited--China, India, Japan, South Korea, and Australia.

Clearly, the leaders of the 600 million people of Southeast Asia are anxious to flex their economic muscles on the world stage. There is talk of an "EU-like" partnership here. To that end, Japan and Australia made competing presentations about how to accomplish this.

To me, the fascinating aspect is that both of these plans include the US as either a "key" or a "cornerstone." On a sidenote, ASEAN is working to create a workable human rights commission, but its members are being criticized for its weak stand against fellow member Myanmar (Burma). The excuse being thrown about is that because the US has recently re-engaged the Burmese government, after many years of hostility, "the pressure is off" of ASEAN to take a strong stand.

So, let's review:
* the most important member of an expanded global economic initiative remains the United States. No real surprise there, given that the US still has, by far, the world's largest national economy.

* Southeast Asia, with input from the major Asian powers, sees a key role for the US in any future plans.

* Southeast Asia is taken a hands-off approach to a sticky human-rights issue, leaving the real work to the US.

So, after decades of economic decline, withering criticism from all corners of the world, initial weakness in assuming the role of "the world's only superpower," and a recently completed eight years of unilateral policy that alienated much of the world, the United States remains the country in which much of the world continues to place its hope. Not the UK, not France, not Japan, not China, and certainly not Russia.

Also, recent weakness in the dollar is causing enormous problems in many Asian countries, because the influx of those dollars into so many economies here is what keeps them alive and well.

Isn't it nice to feel wanted?

Wednesday, September 30, 2009

Philippine Coast Guard Auxiliary Aids Typhoon Ondoy (Ketsana) Victims

There's been an outpouring of concern and aid from many people in the US and elsewhere to help victims of the flooding caused by Typhoon Ondoy in the Philippines.

One place to send aid--an organization that's not as well-known as it should be--is the Philippine Coast Guard Auxiliary.

The Auxiliary is not part of the Philippine government. Rather, it is a group of seaworthy, dedicated volunteers who assist the Philippine Coast Guard in many areas: search and rescue, public education, environmental protection, and several other civic-minded functions.

I spent several years with the U.S. Coast Guard Auxiliary and got to know many people around the world who volunteer for similar organizations in their countries.

One of the great people I met along the way is Commodore Harold Wolf of the Philippine auxiliary. I've just been in touch with him, and he said that the group is accepting donations, which are being used solely for food, blankets, and fuel for rescue missions.

Donations can be sent to:
Rizal Commercial Banking Corp. Mandaluyong Branch, Greenfield Bldg. 750 Shaw Blvd. Nandaluyong City
RCBC Acct. #0-275-80165-8
Name of account: PCGA National- International Affairs.